Awareness of change | Lecture by Zuzanna Skalska

Trendwatching is a complicated process of constant monitoring and analysing information of various data. Processing such a data is balancing on the edge between an intuitive state of mind and hands-on experience. Trends have different sources and connections, what makes the trend research process very complicated and complex. To Zuzanna Skalska, trends aren’t really the point – but the wide scopes of opportunities. TRENDS = AWARENESS of the world to come. This AWARENESS is about movements in society, global economy, and politics as well in technology. The 360Inspiration “trends “are not about fancy fashion or colourful interior magazines or seasonal shoes and bags but about AWARENESS OF CHANGE.

Zuzanna Skalska will deliver colourful and beautifully visualised storytelling that touches the imagination and inspires the audience with the latest design trends from various industries that influence and define design thinking for tomorrow’s creative minds and leaders.

Skalska is a winner of a various design awards, member of a jury at various international design awards, speaker, writer, journalist and a blogger. According to Gian Luca Amadei (Blueprint Magazine, 2007), Zuzanna is one of the most influential person on Polish Design. Also, Zuzanna was awarded with 13th place on TOP 50 list of the most influential women in the city and region Eindhoven, The Netherlands by the Frits Glossy Magazine. Since 2007 Skalska operates under the 360Inspiration label and from April 2014 as an independent consultancy. The 360Inspiration company is trans-disciplinary trend research platform for business, industry, government and education. www.360inspiration.nl

 

Event Date: Tuesday 3/3/15

Time: 7pm

RSVP artandtech@thenationalartsclub.org

RSVP by: Sunday 3/1/15

(Gentleman jackets requested but not mandatory for lectures in parlors)

Location:  The National Arts Club 15 Gramercy Park South NY NY 10003

 

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“When I say ‘changes’ – I mean real changes. In the past 50 years, we have been going through a general ‘Americanisation’ of our lifestyle, work, business culture and systems. I am neither an economist nor a politician, but I notice that this experiment has failed. Together with this failure, all our trusted tools and methods have proved useless. Due to the progress of technology, entire aspects of our lives have changed. We work differently, we eat differently and we spend our leisure time differently.

The latest financial crisis was not really about finance but about the end of the ‘American dream’. Never before were the divorce rates so high, did our kids find it normal to have two rooms and two homes, was our silver generation so healthy and active, and did we all speak more than two languages.” Zuzanna Skalska