Redefining the DoorDasher Experience: A Critical Design Take

October 21, 2024

The gig economy, often likened to the fourth industrial revolution, spans diverse sectors from food delivery to customer support. DoorDash, a delivery gigwork platform, brands itself to Dashers as “Your time. Your goals. You’re the boss.” However, the reality is different. Dashers face constant challenges and struggle to navigate the platform’s complex ecosystem. This project aims to spotlight these issues through critical design, envisioning a platform where Dashers are empowered.

 

Designer: Samruddhi Prakash Kokate

 

 

 

 

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