Students
Students come to the Parsons MS SDM program from all over the world. Their experience combines studios, seminars, networking, events, symposia, and more. This page will inform you about student projects like First Year Studio and Second Year Studio, student resources, and other opportunities.
HomeQuest: Find a home sitting at home 2024
HomeQuest is an innovative app designed to revolutionize the apartment hunting experience, particularly in urban environments like New York City. The app addresses the challenges faced by individuals, who are new to the city and eager to find an apartment that meets their needs. One of HomeQuest’s key features is its integration of personal assistants and automated appointment scheduling. This streamlines the process, saving users time and reducing the stress associated with finding a new home. Unlike traditional real estate platforms, HomeQuest does not offer virtual tours. Instead, it focuses on real-time communication and appointment scheduling, allowing users to interact…
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ResearchD AI: AI-powered design research & analysis tool 2024
ResearchD AI is an AI powered design research and analysis tool that aims to tackle this problem for design researchers and studios by training each AI assistant on custom datasets that consist of primary and secondary data of the users that the research targets. It provides a user-friendly interface with design research oriented features to ensure seamless integration within current practices. Studio Instructor Rhea Alexander Designers Ayushi Gupta Sejal Amrutkar
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Amazon Circle 2023
Amazon Circle Aging With Technology Sustainably Amazon Circle is a highly convenient loyalty rewards program designed to encourage users to recycle their old electronic devices in exchange for valuable credits. These credits not only foster long-term customer relationships but also contribute to sustainable aging with technology. Redeemable credits offer a range of benefits, including discounts on Climate Pledge Friendly products, gift cards, and exclusive offers. We addressed common customer pain points such as lack of awareness, appraisal frustration, and insufficient incentives by: 1. Timing nudges effectively: Capitalizing on the excitement of a new purchase and intervening at strategic moments. 2….
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MS SDM Strategic Design Symposium
Capstone Presentations 2024 We invite you to the MS SDM 2024 Capstone Symposium which will be held during the weeks of April 29th and May 6th. At the Symposium, graduating students will share their capstone studio presentations with the greater community for knowledge sharing, networking, dialogue, reflection, and celebration. The Parsons Graduate program in Strategic Design and Management brings together design thinking, innovation management, and applied social sciences responds to the need for businesses and organizations to address complex 21st-century economic, environmental, and social challenges. Methods from studio practice such as ideation, ethnographic research, prototyping, and service design are used…
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Alexa Together Care Coordination 2023
Alexa Together Care Coordination Amazon recognizes the challenges of ageing in place and the increasing responsibilities falling on families and individuals to care for their older loved ones. Research shows that caregivers often face burnout, highlighting the need for innovative solutions. In response, Amazon introduced Alexa Together, a premium remote caregiving service feature. While initially targeting care recipients living alone, we identified an emerging living configuration that could benefit from collaborative caregiving. By promoting shared responsibilities, caregivers in multi-generational families can care for themselves while delivering better care to the care recipient. With 24/7 urgent response and remote assistance, Amazon…
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Weathering Weather: An Embodied Co-Speculative Approach to Exploring Weather
Weathering Weather is an explorative study that looks at unveiling what is obscured when using numeric weather data. It does this by breaking down our understanding of weather, while simultaneously bringing attention to how we’re all weathering – enduring, living, and changing with weather. It unpacks the many relationships we have with weather, climate, and climate change and proposes alternative ways in which we may understand weather in our everyday lives. Designers Gaurika Singhal RETURN TO GOOD INTERVENTIONS ’23 EXHIBITION
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The Me in Me
Project Abstract or Summary The Me in Me is a VR meditative journey exploring different bodily sensations. We invite the audience to examine inwards as if the mind is floating through different body parts to reimagine those internal sensations. We choreographed dances and designed five unique abstract environments to compose immersive visual metaphors to represent the nuanced sensations and rhythms in the body. The body and the mind are integral to our sense of presence. By channeling movements and internal sensations, we hope the VR meditative journey can be a creative tool to enhance body awareness in beginner-level meditation and…
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Redefined Coms
Redefined-coms explores the possibility of radically redefining personal telecommunication devices to resonate with alternative notions of identity. Mobile telecommunications systems use the unchanging ‘international mobile subscriber identity,’ that bakes in an individualistic notion of identity within this fundamental identifier. Utilizing redefinition design within a counterfactual 1970’s timeline, the project presents three alternative 1970s mobile phones that resonate with social theory, place theory and bundle theory notions of identity. Designers Dr Austin Houldsworth Dipo Olaosun RETURN TO GOOD INTERVENTIONS ’23 EXHIBITION
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Cohesion: Onboarding innovation to improve knowledge sharing in the workplace 2023
Efficient knowledge sharing has been one of the toughest challenges Organizations face constantly. The scope for organizational development through shared knowledge is enormous. This sharing of knowledge will need to happen non-stop and across different levels and at various points of engagement. With our research, we were able to identify the first step where this sharing starts; Employee Onboarding. Surprisingly only 12% of the employees are satisfied with their experience. And there is a 45% chance of new employees dropping out in the first 3 months if they don’t feel valued, costing huge expenses for the company. To avoid this…
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CURREN-C
If global warming continues at the current rate of 0.18 °C per decade, it will lead to irreversible natural catastrophes that disproportionately affect climate-vulnerable ecosystems by 2050. According to the IPCCC, to limit global temperature rise to under 1.5°C, global greenhouse gas(GHG) emissions must be reduced by 43% by 2030[1]. Studies prove that two-thirds of the global GHG emissions are linked to household consumption[2], and we believe it is essential to empower individuals, especially in developed countries, to reinvent their lifestyle choices to reduce global emissions. As strategic designers, we identified an opportunity to drive conscious lifestyle changes in individuals…
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